Online Marketing for Busy Authors

About the Author

Fauzia Burke is the founder and the president of FSB Associates, one of the first firms to specialize in online publicity and marketing for publishers and authors. Founded in 1995, FSB Associates has successfully launched more than 2,000 book publicity campaigns, many of them for bestsellers and award winners. FSB now has offices on both the East and West Coasts of the United States to better serve the needs of authors and publishers.

Fauzia started her career in the marketing departments of John Wiley & Sons and Henry Holt and has spent her

entire professional career in book marketing and publicity.

Berrett-Koehler is an independent publisher dedicated to an ambitious mission: connecting people and ideas to create a world that works for all.

. A sought-after online marketing expert, consultant, and speaker, Fauzia writes regularly for Huffington Post, MariaShriver. com, and MindBodyGreen.

She is often a guest speaker at Book Expo of America and has presented at New York University, Macmillan Sales Conference, HarperCollins Sales Conference, the Association of American Publishers Annual Conference, Digital Book World, and the American Society of Journalists and Authors, among others.
Today FSB’s primary focus is on online marketing, which includes designing author websites, working with authors on social media engagement strategies, and securing visibility for their work through online publicity.
For more information on FSB Associates, please visit www.FSBAssociates.com.
For more information about Fauzia Burke and this book, please visit www.FauziaBurke.com.

Good luck, authors! Thank you for reading my book. Please reach out to me if I can help you succeed. If I’ve done my online branding job, you should be able to find me easily.

Finally, I need to thank some book publishing people who gave me opportunities before I had earned them. To Greg Hamlin, who gave me my first contract in 1995 based solely on his faith in my abilities. To Raquel Jaramillo, whose friendship and encouragement has made a world of difference in my life. To Maggie Richards, Laurie Brown, Larry Kirshbaum, and Bob Miller for putting

They totally have my back, and that’s a rare and wonderful thing. Thank you to my fabulous colleagues.