Customize your delivery for maximum persuasive power.If you need the best practices and ideas for communicating effectively--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you:- Pitch your brilliant idea successfully- Connect with your audience- Establish credibility- Inspire others to realize your vision- Adapt to your listeners' decision-making styles- Frame goals around common interests- Build consensus and win concessions- Neutralize stressful conversations
