TikTok Boom

— Non-fiction 'must-read' on the rise of China's social media powerhouse

— Reveals tactics and strategies of TikTok's ambitious owner ByteDance

— Charts the superpower race for social media between US Silicon Valley and China

— Ideal for anyone who wants to know how TikTok works (and how it can work for them)

— Invaluable guide for advertising, marketing and tech professionals